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How To Enter And Get Ahead In The eCommerce Industry 

Published: Monday 22nd June 2020

The eCommerce industry or online retail is a dynamic sector, where innovation is crucial to stay ahead of the competition. Retailers are always on the lookout for candidates with specific skill sets to strengthen their business and satisfy customer demands.  More specifically, the online retail sector continues to grow with internet sales increased by more than 12% in the past year. This boom is due to various high street stores offering their products online . As a result, this is offering convenience to consumers to shop anytime, anywhere and get the products delivered right at their door.  Thus, it’s full of opportunities for ambitious individuals looking forward to working in the eCommerce sector.

The online retailing sector offers various jobs in eCommerce with lucrative salaries and provides facility to work from home as well as have the freedom and flexibility in jobs. One can forge a career as a merchandiser, web developer, UI/UX researcher and developer, SEO expert, content writer, online security expert, warehouse manager and a lot more.  So, here are some of the most in-demand eCommerce skills that will help you land your next job. 

E-COMMERCE chart with keywords and icons on screen

Software Development Is Key In The eCommerce Industry

Software development is one of the most in demand skills when it comes to eCommerce. As automation, website design, customer relationship management (CRM) and marketing-related functionality are growing, businesses look for software developers to help them increase their ROI.  A few of the eCommerce solutions that are popular include SAP Hybris, Magento, and Sitecore. Demand remains high for software development as e-commerce industries want to differentiate their products or services from competitors and acquire new customers. 

Software Engineering 

The eCommerce industry has 32% of open positions for software engineers. This is because eCommerce platforms do business online and without software engineers, the industry simply would not exist. However, software engineering is a wide discipline with an array of unique sub-traits. But there are certain languages and framework that are in high demand such as Javascript comprising of 44.43%, Python forms about 22.34%, Java stands at 22.29%, Ruby at 16% and Linux 14.47%. So, if you specialise in any of these, then there are various eCommerce jobs for you.  

Developing programming and coding technologies. Website design. Programmer working in a software develop company office.

SEO 

An online business can stay ahead only if they have a steady stream of customers and increase their ROI. And that’s where digital marketing steps in to help, enabling eCommerce businesses to get to the top of SERPs and drive more traffic to their site. SEO specialists need to have the right marketing skills which include an in-depth understanding of keyword use, copy-writing, data analytics and A/B testing. Along with this, you need to possess detailed planning, strategic thinking skills, marketing knowledge and the patience to see this work pay off as search engines slowly account for changes.  

These are just a few of the most in-demand eCommerce skills that will help you enter and get ahead in the eCommerce industry. If you are looking for jobs in the eCommerce sector, then register on Zoek UK and search over hundreds of fresh UK jobs today! For more career tips and advice, visit our InfoHub.  

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