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Marketing Content & Communications Specialist IT Services

  • Location: Reading, Berkshire
  • Salary: £40000 - £50000.00 per annum + corporate benefits
  • Contract hours: FullTime

Job provided by Context Recruitment


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About the job

Marketing Content & Communications Specialist

Exciting opportunity to join a wellestablished, reputable IT Service Provider as a Marketing Content & Communications Specialist.

Reporting directly into the Head of Marketing you will ensure a constant supply of fresh content to complement marketing campaign activity. You will work collaboratively within the newly established Marketing team for search and social optimization, product value propositions and mapping content to the funnel.
You will also take responsibility for partner and customer communications. Managing both demand generation through campaigns email communications, as well as PR agencies and BAU customer communications.
This is a highly creative role; researching information, producing content and writing engaging copy for marketing collateral across a variety of channels (web, email and social). Other daytoday responsibilities will include, managing email automation tool, liaising with various business functions/peers, managing agencies, managing third party review sites and social media platforms, creating, scheduling and sending communications to a segmented database, owning a central communications calendar etc. No two days will be the same!

About the Company:
This is a high calibre IT Managed Service Provider of several hundred staff at the leading edge of the midmarket. Private Equity backed, with aggressive growth plans aiming to double in size by several acquisitions in the coming twelve months. This MSP has an impressive portfolio of enterprise scale clients, providing a broad range of Information Technology services spanning connectivity, communication, workplace, security, data centre platforms etc. They have a strong history of innovative solutions and are investing heavily, positioning themselves as leaders in new and emerging technology; Public Cloud (AWS, Azure), SDWAN, Robotic Process Automation etc.

Required experience:

Experience of product marketing in IT/Technology offerings
Previous experience of planning, executing and managing marketing communications across a range of channels including email, social media etc
Ability to interpret, summarise and repurpose content
Experience of external, customer experience focused communications
Experience of tools such as HubSpot
Demonstrable experience of working with a range of senior stakeholders
Experience of supporting business change and transformation through external communications is ideal (but nonessential); commercial updates, legal updates, endoflife product announcements etc

Paying up to £50,000 + corporate benefits

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