Job provided by Parkside Recruitment
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About the job
As part of a growing digital team and a full suite of new digital platforms, the Website Producer will rollout a new website platform and then work to transform the website into a strategic marketing tool, working with multiple stakeholders across the business.
Launching a new website platform.
Management of the website, including identifying, recommending and prioritising new content and web features to maximise customer experience
Working with the marketing team and specifically the content team to create appropriate digital content
Management of our CMS including governance and process
Leading all website projects, roll outs, and migrations with management of development, production and design agencies
Ownership of website analytics monitoring web traffic, performance and capacity to identify, prevent and resolve issues as well as tracking key performance success metrics
Completing website audits including SEO analysis and working with the relevant key agency partners to produce clear actionable optimisation plans
Managing site content architecture and lead generation techniques
Monitoring of industry best practices, evaluating competitive position, and identifying potential new opportunities for content and web development
Significant experience with web content management systems and analysis
Strong knowledge of Google Analytics, SEO, Webmaster tools, etc.
Experience in building inbound organic search traffic
Understanding of digital marketing techniques and conversion principles
Advanced experience with Episerver CMS
UX knowledge and experience
Ability to manage multiple projects simultaneously, work independently, and prioritise tasks and projects
Able to connect business, technical and marketing colleagues and draw on collective expertise to devise solutions which deliver the best digital results
Selfmotivated with strong communication skills
Passionate about building features which help customers find their way to right product and service as efficiently as possible
Committed to digital excellence
Ability to meet tight deadlines & work well under pressure
Team player with a foresight to anticipate issues and set priorities
Parkside Recruitment Ltd is acting as an Employment Agency in relation to this vacancy. Parkside Recruitment is an Equal Opportunities Employer.