Content Marketing Executive

Zoek Pin Newcastle upon Tyne, England

£25000 - £30000/annum

Permanent (Full time)

Recently Posted

This is a fantastic opportunity for a Content Marketing Executive to work for a young and emerging tech company who work with multi-national companies across several sectors. You will be part of a business’s journey as they develop cutting-edge digital learning technologies that transform the way their clients develop skills and on-the-job know-how. You will join a creative team with a company who enjoy a relaxed, friendly, yet focused work environment with a vibrant culture.

With a focus on content creation and development, the role will primarily involve working alongside their marketing and design team to plan, produce and build an internal hub of creative content assets that can be utilised effectively across the business, both in our home market and our overseas markets to engage our stakeholders and promote our technical products. In accordance with our content strategy, this will involve the development of ‘stand-out’ content to promote awareness, education, understanding and affinity for the business, and engagement with the company’s products and services.

Key Responsibilities:

Reporting to the Head of Marketing, working closely with our Senior Digital Designer, you will be working on the following:

* Develop online and offline content that is compelling, fresh, on-brand, eye-catching and engaging

* Working alongside marketing colleagues to create content as required for specific promotional campaigns that can be tracked, measured, and reported on

* Writing case studies, blogs, brochures, and papers to support the company’s position as a pioneering learning technologies developer

* Develop multi-channel content for sales aids, product launches, event communications and more as required across marketing activity for a range of audiences

* Coordinate the development of our cloud-based content library, making it comprehensive and user-friendly for a range of internal customers and external media relations

* Manage and develop our internal image library, helping to coordinate photography and imagery sourcing

* Keep apace of growing industry trends, insights and developments that inform ongoing content development and identify opportunities for fresh material.

Your knowledge and skills:

* An individual who is creative, passionate about their work, hardworking and ready for a challenge

* Previous content marketing experience

* Excellent copywriting skills with the ability to produce high quality written content relating to complex or technical subjects, tailored to different audiences, taking into account the tone of voice and brand guidelines

* Experience of writing content for B2B marketing

* An understanding and ability to identify suitable sales and editorial ‘hooks’

* Excellent communication and team working skills

* Experience of using marketing asset management software is an advantage

* Excellent communication and team working skills

* The ability to use own initiative and deliver projects to tight timescales as well as taking a creative and innovative approach.

Benefits:

* Contributory pension scheme

* Flexible working day

* Blended office/remote working

* Continued professional development support

* Continued professional development support and career path development with opportunities to develop skills in other areas within the company

* Health plan

* Perkbox membership with a wealth of benefits and rewards

* Cycle to Work scheme

* Complementary Fitbit and branded clothing

* Team social and leisure events

* Free parking

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