Marketing Data Analyst

Zoek Pin Gotham, Nottinghamshire, England

0.0000

Permanent (Full time)

Posted 22 days ago

Are you a Marketing or Data Analyst? Do you have experience in SQL?

Client Details

Our client is a growing online retailer who are looking for a strong marketing analyst to join the team.

Description

The Marketing Data Analyst will be responsible for the following:

  • Analyse, and give actionable insights on the customer's experience of the website. Manage GoogleAnalytics to measure, track and reportonkeyUX metrics. Including:
  • Conversion rate
  • Sources of Traffic
  • Bounce rate
  • Exit rate
  • Purchase Funnels
  • Work with Digital Marketing Manager on Google adwords campaigns. Monitoring, refining and analysing ROI and continually looking for insights.
  • Analysis of digital marketing using platforms such as Google Analytics, Google PPC & Facebook.
  • Analyse and report on offline media performance, working with marketing team to give actionable insights to improve performance
  • Working with marketing team analyse and report on Direct Mail performance

Profile

The ideal candidate will need the following skills and attributes:

  • Google Analytics experience is essential
  • In depth understanding of Search Engine Marketing
  • 3+ years' experience of hands-on SQL (mandatory)
  • Highly Analytical and able to interpret complex data
  • Advanced MS Excel skills
  • Strong skills in presenting data insights to a non-data lover
  • A high level of mathematical ability
  • The ability to analyse, model and interpret data
  • Problem-solving skills
  • Takes the initiative
  • The ability to plan work and meet deadlines

Job Offer

Competitive Salary and Package

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