Assistant Editor Digital Cricket, BBC Sport
Job Introduction Cricket is the nation’s favourite summer sport. England men’s dramatic victory in this year’s Cricket World Cup (and the women’s triumph in 2018) thrust the game back into the national spotlight creating headlines on both the back and front pages.
The current Ashes series’ continues to stoke the interest of cricket fans across the country and only football is a more popular sport among The BBC’s online users and radio listeners.
From May 2020 the BBC will build on its long-standing radio and digital coverage of the sport, by becoming the free-to-air TV home of English Cricket. The package of rights acquired by the BBC will allow us to offer the audience comprehensive coverage including almost 80 hours of cricket on BBC TV, live radio commentary of all International and Domestic cricket competitions, bespoke radio programmes and podcasts; plus digital clips and highlights of all International matches including home Test matches and one day internationals, England T20 matches, women’s cricket and the ground-breaking new competition called The Hundred.
The BBC has three simple objectives for its cross-platform coverage of the sport:
To maximise the reach and impact of cricket To take the sport to new audiences To encourage more people to pick up a bat and ball With a stated ambition to reinvent coverage of cricket, there is now an incredible opportunity for a Digital Cricket Assistant Editor to help shape our digital output and help deliver a continuity of approach and editorial direction across our live text commentaries, clips, highlights, social media and bespoke video features.
The 2019 Cricket World Cup demonstrated the importance of cricket to our digital audience with the Final of the Cricket World Cup attracting 4.6m UK unique visitors - making it the biggest page we have had in any sport since at least the men’s football World Cup last summer. Whilst the clips from the Ashes 1st Test delivering 67% (5.5m) of our video views across a week.
The Assistant Editor Digital Cricket will drive our digital ambition for the sport and look to create content that will capture the passion, culture and enthusiasm and attract a new diverse and younger audience.
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
Role Responsibility The Assistant Editor will work alongside The Cricket Lead Executive, Online Editor and the Cricket Hub to plan our cricket coverage across the year and across platforms.
They will provide line management and editorial leadership of our online cricket team. This will include devising an output strategy that will not only deliver live coverage of sport through our Live Text Commentaries and in play clips but also tell the stories from within cricket, building the profile of cricket and cricketers with our audience.
Through use of Social Media and Digital platforms the Assistant Editor will devise and deliver, with the Marketing team, a promotion strategy that makes an impact and ensures our cricket content is discovered by a new diverse and young audience.
Working with the Live Cricket TV team, the Assist Editor will help shape an output plan that will tell the story of The Hundred fixtures across the tournament (both men’s and women’s) and complement and raise awareness of our Live Network programming.
In addition, working with the Creative Producer and Cricket Producers commission digital first features, that will make an impact and promote cricket awareness ahead of our linear output.
Are you the right candidate? You will have experience of running teams who produce a range of digital formats, including live blogging, audio-video output and long-form written features.
You will have demonstrable knowledge and experience of Social Media platforms and leading social media promotional campaigns.
You should have a real passion, knowledge and understanding of cricket.
You should have the ambition to creative content with a tone that delights the passionate fan but which also helps attract new audiences to our cricket coverage.
You will be an experienced team leader and able to develop a team.
You will be adaptable and flexible and able to work across the BBC Sport portfolio
Package Description Band: E Contract type: Continuing Location: Mediacity
We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
Excellent career progression the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation. Unrivalled training and development opportunities our in-house Academy hosts a wide range of internal and external courses and certification. Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days holiday with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more. About the BBC We don’t focus simply on what we do we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
Posted 48 days ago