Digital Analyst

Zoek Pin Southampton - This Area Only

£35000 - £40000/annum

Permanent (Full time)

Posted 5 days ago

Digital Analyst

An exciting opportunity to join a growing Digital Insights team and work closely with other teams within Marketing, CRM, Data Science & IT. We are searching for an experienced Analyst to help enable our client to embed analytics with each new project, development, optimisation testing and other marketing technology tools.

Key Responsibilities:

* Write new tags in Adobe Launch using JavaScript to extract, modify and utilise information on a website

* Manage and structure digital data

* Provide data solutions and feed into the business intelligence solution

* Manage the Data Layer roadmap to assist marketing teams

* Review requirements, creating analytics specifications for robust tracking of marketing campaigns, ecommerce development initiatives and data science

* Troubleshoot ad hoc digital marketing data issues

* Assist with weekly & monthly KPI reporting

Key Skills & Experience:

* Working knowledge of Tag management solutions

* Working experience in JavaScript

* Experience working with digital marketing and user experience teams

* Ability to troubleshoot code implementations

* Data Analysis techniques and advanced Excel knowledge

* Adobe experience

To arrange an initial interview, please apply today

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