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Marketing & Business Development Manager



MG057 – Marketing & Business Development Manager – Professional Services – up to £52,000– LondonOur client has a fantastic reputation providing accounting, audit and tax consultancy services across the UK. Reporting to the Head of Sector and Service Line Marketing, the Marketing & Business Development Manager will be responsible for the development, implementation and monitoring of marketing and business development activity for three specific service lines.Whilst working closely with the three service line lead partners, the central marketing and business development team and other key stakeholders, you will ensure the service lines market their products and services to the internal and external marketplaces effectively.In this role you will:Identify new sales / cross-selling opportunities to existing clients and targets within service line through follow-ups from campaigns, networking at events.Devise and deliver national internal and external targeting campaigns, using a full range of online and offline channels, to generate business development leads.Champion best practice in use of and reporting from Dynamics 365, using the data to help to shape and reshape BD activity and planning.Provide support for large proposals, ensuring the bid process is followed by challenging and improving content.Conduct Voice of Client interviews and feedback responses with suggested action plans to relevant teams.Produce high quality, effective internal communication, including intranet content, on behalf of the service lines.Liaise and follow up with the national PR team to ensure adequate, timely and appropriate regional PR commentary and coverage for service line specific market place issues and campaign content.To be successful you will have:Experience in professional services firm/environment.Comprehensive marketing and business development experience at a managerial level, particularly in targeting new business, proposal project management and marcomms.Proven track record at developing strong professional relationships with both internal and external stakeholders.Expert understanding of targeting and lead generation with a proven ability to drive and develop a pipeline of opportunities.A degree or qualification in a related field.Strong written and editorial skills.This is a fantastic opportunity to work in a culture that nurtures individuality and offers a range of internal and external training courses to help with your career development.Apply now through the link provided or email Marianna Georgiou at ######### to find out more! McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Posted 23 days ago

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