Marketing Executive

Zoek Pin Abingdon, Oxfordshire, England

£25000 - £35000 per annum

Permanent (Unspecified)

Posted 13 days ago

Role Overview

To be successful in this role you will need to be a proactive marketeer who communicates effectively and demonstrates an understanding of this companies services. Previous experience within the IT or MSP industry is not mandatory but would be beneficial and is therefore preferred.

They're looking for someone that is happy to work and behave strongly in line with their values. This role would suit someone who is interested in taking their career forward in an ambitious and growing managed services provider, with a strong and growing customer base.

Key Success Criteria

To be successful in this role you will need to be energetic and enthusiastic to drive lead generation through various marketing activities as well as being reliable, organised and commercially aware.

Skills and Experience

  • Experience of using CRM systems
  • Energetic and enthusiastic
  • Strong communication skills
  • Proficient at work with data
  • Good understanding of personas and prospect demographics
  • Knowledge of advertising platforms like Google PPC and Display
  • Experience of using Social Media channels for publishing and advertising
  • Experience of working with to vendors and strategic partners
  • Knowledge of project management and content scheduling tools

Role Responsibilities

  • Oversee and develop marketing campaigns to generate leads, assisting the company in meeting its targets for sales and profitability
  • Maintain social media accounts and strategise to improve the reach and effectiveness of the brand
  • Prepare and coordinate email marketing activities and maintain the CRM
  • Conduct market research and analyse data to identify and define audiences
  • Develop and maintain content on the company website, and manage online ad campaigns (. Google Ads/Paid Search (PPC))
  • Devise and present ideas and strategies
  • Organise events and service exhibitions
  • Compile and distribute marketing reports
  • Write and proofread creative copy
  • Keep detailed records and monitor our marketing performance
  • Work closely with vendors and strategic partners
  • From time to time, conduct telephone activity with prospects and prospect event delegates

Location
This role is office based with some flexibility for home working

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