Digital Marketing Manager - Cardiff | Zoek UK
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Digital Marketing Manager
Permanent (Full time)
Role: Digital Marketing Manager Salary: £45K-£50K plus Bonus and Benefits Location: Cardiff (flexible remote working) Overview We are partnering with a truly innovative high growth technology company who are looking for an experienced Digital Marketing Manager to join them as part of their strategic growth plans. The Digital Marketing Manager will own the Digital Marketing strategy and develop and execute the overall digital marketing strategy across various channels, including developing and executing an engaging go-to-market vision and strategy for their SaaS product. The successful digital marketing manager will have complete responsibility for the Digital marketing and E- commerce function of the business. The Role: Maintain and maximise the website, develop SEO and PPC strategies an set the tone for the brand voice across all digital platforms. Use a full digital marketing mix to increase traffic (SEO, PPC, Affiliate, Display, Social Media/Facebook/Instagram) Develop and execute SEO and PPC strategies and campaigns in collaboration with to drive increased traffic, sales and ROI Grow international web visits by creating best in class SEO Create and implement Digital marketing campaigns Craft effective messaging and digital marketing campaigns to drive demand and conversion for the SaaS product, analysing and optimising performance as well as ROI on various channels. The Person A proven track record in B2B digital marketing, ideally within a SaaS environment. You will have strong experience with SEO, SEA, Content Marketing and Adwords A proven background in leading digital marketing campaigns in a B2B environment Expert knowledge of SEO, PPC and Analytics Social Media - evidence of creating revenue streams from Facebook, Instagram etc High creativity and content writing skills Strong all-rounder with ability to roll up sleeves and get hands on