CRM Manager (Maternity Cover)
£45000 - £50000 per annum
Permanent (Full time)
CRM Manager (12Month Maternity Cover) London £50,000
This is an incredible opportunity for a talented and passionate CRM Manager to join this leading software development company based in the City of London on a fantastic maternity cover basis.
As CRM Manager you will lead on the analysis, strategy and execution of SMS and email communications across business units and own the roadmap of automated communications for a product line.
Responsibilities as CRM Manager
You will develop a CRM strategy for one product line to create a communication strategy, roadmap, project plan and product requirements, where applicable
You will work within the marketing automation tool, braze, to implement a roadmap of automated multichannel communications to ambassadors, focused on onboarding, engagement and retention multiple music festival, travel and event clients measured by an increase in LTV and activation rate.
Analyse results of past comms, key moments in the ambassador and event lifecycle, share insights with the engagement team and wider stakeholders to develop benchmarks for communications performance
Be a champion for CRM best practice; support and coach community and membership managers on the most effective ways to communicate with ambassadors
You will develop a deep understanding of the lifecycle of an ambassador; their pain points, motivations and identify opportunities for segmented, personalised and engaging communications to make them more successful, rewarded and keep returning.
If you think you have what it takes to fulfil this incredible role, then please do apply wed love to hear from you!
Posted 138 days ago