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Digital Marketing Manager

Stevenage, Hertfordshire, England

£28,000 - 33,000 per annum


An exciting opportunity has become available for a marketing candidate to join a well-established company in Stevenage. Working as part of a friendly, experienced and dynamic team, you will be responsible for supporting senior management in delivering the company’s marketing strategy.

  • Digital Marketing Manager - Job Overview

  • As a Digital Marketing Manager your duties will include;

  • Produce copy in line with the tone of voice for the brand guidelines and target market
  • Produce innovative digital campaigns and online materials to support acquisition and retention
  • Manage in-house specialist e-communications via online system
  • Support in liaising with external agencies to create an effective website, a supporting e-commerce strategy, and online and social media presence to meet strategic aims
  • Support the communications team to develop a single approach to internal and external communication
  • Manage and maintain the website to meet strategic and tactical objectives, keeping content fresh, up-to-date and relevant
  • Manage the social media strategy for the division
  • Manage the online marketing plan to deliver strategic marketing objectives
  • Track the digital marketing budget, reporting monthly to the Marketing Director
  • Undertake market and campaign research
  • Produce weekly and monthly MI for Specialist Marketing Director by monitoring, recording, analysing and presenting campaign information.
  • Effectively promote the brand internally and externally through all digital media
  • Take responsibility for continuous personal development in order to deliver best value to the Organisation

  • Digital Marketing Manager - Skills & Experience Required

  • Advanced understanding of all digital marketing channels and the ability to apply this knowledge in a business environment
  • Effective communication, verbally, written and visually, is essential
  • Awareness of regulations including: FCA, ASA, TPS, IDD and GDPR
  • A positive, proactive and energetic attitude is needed
  • Ability to build relationships with other internal and external parties
  • Able to demonstrate energy and determination in necessary circumstances

  • Thank you for your application.

  • Please note Lawrence Dean Recruitment is acting as an employment agency & business.

Posted 15 days ago

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