Head of Digital Marketing
- £40000 to £44000 per annum
Job Title: Head of Digital Marketing Location: Hugh Street, Victoria, London Contract Type: Permanent, full time Grade: 2 What is the role? Our client is one the UK’s leading rehoming organisations for animals. They support sick, injured and homeless pets and care for more than 40,000 animals every year through their rehoming, veterinary and education programmes. Are you looking for your next challenge as a Head of Digital Marketing? Want to help shape the voice and brand of a forward-thinking charity with a rich history? If so, our client would love to hear from you. This is a fantastic opportunity to join a leading charity as a Head of Digital Marketing and play a part in a success story that’s been over 100 years in the making. As Head of Digital Marketing you’ll need the knowledge to be able to optimise and grow our client’s digital activity, and the confidence to take responsibility for driving strategy, innovation and improvement. As an expert in digital you’ll be used to managing websites, handling every aspect of online advertising/promotion (both owned and paid) and planning eCRM programmes. The position requires a digital all-rounder who is strong technically, comfortable with analytics, as well as devising the creative. You will have deep experience in all digital marketing channels and can develop and grow a digital marketing team. This is a full time role of 35 hours per week Monday to Friday. Due, however, to the nature of our client’s work and this post, it will be necessary to exceed these hours when the work load demands. What is required? Our client is looking for people with the following: - Educated to degree level or equivalent experience - Demonstrable practical experience in digital marketing - Demonstrable experience leading & managing PPC, SEO, database marketing, eCRM, paid search and display advertising campaigns - Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and convert - Experience of driving digital innovation and transformation across an organisation - Experience of managing and optimising a large, consumer facing, website - Strong technical expertise, with particular emphasis on web, analytics, mobile, search, e-commerce, CRM, digital marketing and content strategy - Experience in developing large social media accounts - Experience of working with content management systems - Up-to-date with the latest trends and best practices in online marketing and measurement - Thorough understanding of Google AdWords and Google Analytics - Strong leadership skills and the ability to inspire and motivate others - Strong organisational and analytical skills - Excellent project management skills It would also be great if you had: - A digital marketing qualification - Experience open source content management frameworks - Experience of working with not-for-profit organisations What’s in it for me? Working for our client is very rewarding; they have been dedicated to helping pets since 1897! They value their brilliant employees and offer competitive benefits including: - Salary £40,000 to £44,000 per annum plus £3,954 London Weighting Allowance - Employee Assistance Programme - Pension scheme - Company Sick Pay - Life Insurance Our client reserves the right to close this vacancy early should they receive an overwhelming response. To apply for the role of Head of Digital Marketing, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency. Additional Keywords: Head of Digital Marketing, Head of Marketing, Senior Marketing Manager, Digital Marketing Manager, Marketing Manager, Online Marketing Manager, Marketing.